UK Hair care Industry 2014, Global Industry Analysis, Size, Share, Growth, Trends and Forecast

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While the hair care markets remain in growth, the pace has slowed in 2013 as consumers turn to savvied shopping methods to secure the cheapest prices, and scientific as well as technological advancements cause a cannibalization of product needs.

Table of Content

Introduction

Products covered in this report

Definitions:

Abbreviations

Executive Summary

Market growth continues but pace is slowing

Figure 1: Best- and worst-case forecast of UK value sales of hair care products, 2008-18

Appealing to an ageing consumer is essential

Shampoo takes the largest share of launches

Figure 2: UK product launches in the shampoo, conditioners, treatment and styling market, 2011-13

Shampoo continues to hold the highest penetration

Figure 3: Hair product usage, by gender, February 2014

Figure 4: Attitudes towards shopping for hair care products, by gender, February 2014

Figure 5: Attitudes towards hair care, February 2014

What we think

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Issues and Insights

Building brand loyalty in the shampoo and conditioner market

The facts

The implications

Product repertoires suffering from cannibalization

The facts

The implications

Anti-ageing holds opportunities for the hair care markets

The facts

The implications

Trend Application

Trend: Return to the Experts

Trend: Retired for Hire

Mintel futures trend: Human

Market Drivers

Key points

Ageing population

Figure 6: Trends in the age structure of the UK population, by gender, 2008-18

Increasing employment needs a well-groomed image

Figure 7: Employment and unemployment, by gender, 2008-18

Shorter showers call for faster products

Figure 8: Green household habits, December 2013

Socializing provides opportunity for the hair care market

Figure 9: What extra money is spent on, selected items, January 2014

Nine in ten women use a blow dryer

Figure 10: Hair appliance frequency of use, February 2014

Who’s Innovating?

Key points

Shampoo takes the largest share of launches

Figure 11: UK product launches in the shampoo, conditioners, treatment and styling market, 2011-13

Figure 12: Notable new product launches in the shampoo category, 2013

Brightening and illuminating popular in 2013

Figure 13: Top ten product positioning claims of shampoo and conditioner products, 2013

Figure 14: Shampoo and conditioner products containing the brightening/illuminating claim, 2013

Environmentally friendly packaging trends

Free-from claims hold appeal

P&G leads company activity

Figure 15: UK product launches in the shampoo and conditioners market, by ultimate company, 2013

Hair styling focuses on speed

Figure 16: Top five product positioning claims of UK styling products, 2012-13

Figure 17: UK hair styling product examples featuring the time/speed claim, 2013

Treatments for damaged hair can boost own-label sales

Figure 18: Own-label product examples in the UK hair treatment market, 2013

Hair fullness a developing trend in 2014

Figure 19: New hair care product examples following the hair fullness trend, January-March 2014

Market Size and Forecast

Key points

Growth maintained in 2013 however pace slows

Figure 20: UK retail value sales of hair care products, 2008-18

Steady pace of growth continues to 2018

Figure 21: Best- and worst-case forecast of UK value sales of hair care products, 2008-18

Forecast methodology

Segment Performance

Key points

Shampoo continues to lead the market

Figure 22: UK retail value sales of hair care products, by segment 2008-13

2-in-1 shampoo sales grow

Figure 23: UK retail value sales of shampoo products, 2012-13

While conditioner thrives, treatment sales stall in 2013

Figure 24: UK retail value sales of conditioner and treatment products, 2012-13

Hair styling moves to a less “styled” approach

Figure 25: UK retail value sales of styling products, 2012-13

Market Share

Key points

Own-label suffers in shampoo market

Figure 26: UK retail value sales of shampoo, by brand, 2012-13

Aussie and Tresemmé increase market share

Figure 27: UK retail value sales of conditioners and treatments, by brand, 2012-13

got2b styling sees largest sales increase

Figure 28: UK retail value sales of styling products, by brand, 2012-13

Companies and Products

Henkel

Figure 29: Key financials for Henkel Limited, 2011 and 2012

Figure 30: Examples of new product launches by Henkel in the hair care market, Jan 2013-March 2014

Kao

Figure 31: Key financials for Kao Corporation (global), 2011-12

Figure 32: Examples of new product launches by Kao in the hair care market, Jan 2013-March 2014

L’Oreal

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Research Report: Streaming Media: Black Consumers And Personal Care - US - December 2013 : Now available at Market-Research-Reports.biz

Black consumers spend a tremendous amount of their discretionary income on looking good, whether we’re talking about apparel, personal care products, or services. The recent recession had little impact on what Black consumers spent in the personal care category. Expenditures have remained stable and in some cases there have been increases in the last six years.

Browse Full Report with TOC: http://www.marketresearchreports.biz/analysis-details/black-consumers-and-personal-care-us-december-2013

Table of Content

Scopes and Themes
What you need to know
Definition
Data sources
Consumer survey data
Abbreviations and terms
Abbreviations

Executive Summary
Category expenditures
Figure 1: Distribution of average household expenditures*, by race, 2012
The consumer
Figure 2: Attitudes toward personal care products, July 2013
Figure 3: Attitudes toward scent and personal care products, by gender, July 2013
Figure 4: Types of stores shopped for personal hygiene and beauty products, July 2013
Figure 5: Influences in the personal care product purchase decision, by type of store preferred, July 2013

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Issues and Insights
What influences Black consumers’ decision to buy personal care products? What resources do they turn to?
Figure 16: Influences in the personal care product purchase decision, July 2013
Figure 17: Resources used before shopping, overall, July 2013
Figure 18: Effective personal care promotions, July 2013

Trend Applications
Trend: Sense of the Intense
Trend: Man in the Mirror
Mintel Futures: Generation Next

Personal Care Product Expenditures
Key points
Blacks spent more in the personal care category than non-Blacks
Figure 24: Distribution of average household expenditures*, by race, 2012
Steady increase in spending in the last six years

Attitudes of the Black Personal Care Consumer
Key points
Blacks want more products catering to their needs
Figure 27: Attitudes toward personal care products, July 2013
Women feel more strongly about shopping and trying new products, despite unmet needs

Product Usage – Oral Care
Key points
Disparities in oral care likely drive appeal for toothpaste that enhances appearance
Figure 56: Types of toothpaste used most often, by race/Hispanic origin, May 2012-June 2013
Whiter teeth is somewhat more important to men
Figure 57: Types of toothpaste used most often, by gender, May 2012-June 2013
Younger consumers more likely to buy whitening toothpaste
Figure 58: Types of toothpaste used most often, by age, May 2012-June 2013
Colgate is the number one toothpaste brand among multicultural consumers

Marketing Strategies
Key points
Overview of the brand landscape
Brand analysis: P&G, My Black is Beautiful
Figure 170: P&G, My Black is Beautiful advertisement, 2013
Brand analysis: M.A.C., AIDS Fund
Figure 171: M.A.C. Cosmetics Viva Glam, AIDS Fund advertisement, 2013

About Us

Marketresearchreports.biz is the most comprehensive collection of market research reports. Marketresearchreports.biz services are especially designed to save time and money of our clients. We are a one stop solution for all your research needs, our main offerings are syndicated research reports, custom research, subscription access and consulting services. We serve all sizes and types of companies spanning across various industries.

Contact

M/s Sheela
90 Sate Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA - Canada Toll Free: +1-866-997-4948
Email: sales@marketresearchreports.biz
Site: http://www.marketresearchreports.biz/
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